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Why Content is Significant For SEO?

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Why Content is Significant For SEO - Proideators Digital Marketing Course Training Institute

Content and SEO works hand-in-hand! Best style of content form a bond that can propel any website to reach the top of search engine network. And at the same time if content is plagiarized and does not provide any information, relevancy as per users perspective then it cause Google penalties. What Content means? Content comes in number of variations such as audio, text, video, e-books etc. and it informs, entertains, educates or communicate the people more precisely who reads it. What is SEO value for content? Google is one of the leading search network which Read More …

Google Announces Two Major Changes to Image Search

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google image search - Proideators Digital Marketing Course Training Institute

Google formally declared two key changes to how image search works. The statement was made on Twitter by Danny Sullivan’s on 15th Feb 2018.  They have come up with the changes on Google images to assist users and valuable websites. The view image button will be removed from the image search and visit button will remains as it is. This will helps peoples to view images in the context of the webpages on which they are on. The first change is to remove Google’s “view image” button. The second change is to remove the “search Read More …

How To Start With Display Advertising

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Display Advertising - Proideators Digital Marketing Course Training Institute

The popularity of Digital marketing is evolving day-by day and people are coming with new ways of advertising on different screen. One of the finest ways of designing and promoting the ads on diverse digital platform is display advertising. It comprises of diverse layouts and covers substances such as text, images, flash, video and audio. The key objective of display advertising is to promote universal advertisements and brand messages to the users. Let’s dive into major sorts of display advertising? There are 3 major sorts of display advertising: Site Placement advertising: This is the place Read More …

How To Plan Effective SEM Strategy?

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SEM Search Engine Marketing Strategy - Proideators Digital Marketing Course Training Institute

There are two leading players in digital marketing i.e. SEO and SEM which has power to change the entire game of advertising. To manage these two components in digital one has to plan their strategy in a well-defined manner to achieve their goals. SEM stands for search engine marketing and it is the best source for businesses to get the prompt results and enhance business. But the competition on these channels has raised the bar to the highest level of pyramid and marketers are putting their efforts to get the best return on investment. Let’s Read More …

Google Adwords Interview Questions & Answers Guide – 2018

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Google Adwords Interview Questions & Answers Guide - 2018 - Proideators Digital Marketing Course Training Institute

Are you still wondering what sorts of questions are asked during the time of Google Adwords interview? Well then stop bothering, because we have end-to-end solutions to tackle the issues with ease. More often people are aware of the answers but they don’t know to express well with confidence in front of interviewer and fails to perform well. There could be many other reasons, so to guide you with the best let’s dive into the list of Google Adwords Interview questions and answers 2018 that will assist you in performing confidently in front of interviewers Read More …

WhatsApp Business App for SMEs is Now Available to Download in India

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Whatsapp business for Proideators Digital marketing Institute - Proideators Digital Marketing Course Training Institute

WhatsApp has released its new app for businesses, known as Whatsapp Business.  This app is now introduced in India which helps small businesses to let them interact with their consumers and clients in a convenient mode.  The whatsApp Business app is available for free to download through Google Play in India. It is compatible with the devices operating on Android 4.0.3 and above. A version with the correlated features is also awaited to be available for iOS devices in the coming years. This WhatsApp Business app is especially designed for small and medium enterprises which Read More …

Google Analytics Interview Questions & Answers Guide

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GA Interview question and answer preparation on Google Analytics - Proideators Digital Marketing Course Training Institute

The key factor that makes digital to stand out from the crowd of traditional style of marketing is “Measurement”.  It has power to analyze each marketing campaign and the ability to measure the return on investment. The strength for the achievement of digital marketing is web analytics and Google plays a crucial role in this aspect with ‘Google Analytics’. It assures the demand of Google Analytics experts in the industry. The scales of Analytics questions for interviews are intensifying day by day. Organizations search for talented, acknowledged candidate who can handle their day to day Read More …

Learn How To Use Snapchat in 5 Steps

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Snapchat - Proideators Digital Marketing Course Training Institute

Snapchat is one of the trendiest and popular mobile Apps which allow people to add captions, filters, sketches, to the pictures and videos generally known as Snaps. Craziest faces are seen these days as a profile pictures which astonish people and make them to smile – The reason is snapchat. It permits to check the snaps for a maximum of 10 seconds and then it gets vanished for all the time. It is quite different from image messaging and multimedia mobile applications. Such exclusive and attractive features have made Snapchat one of the hottest topics Read More …

How To Improve An Adwords Quality Score?

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Google Quality Score - Proideators Digital Marketing Course Training Institute

Trying to excel PPC then you need to acquire knowledge about an Adwords Quality Score. The quality score in Adwords plays a crucial role in defining the cost, efficiency and success of PPC campaigns. What is a Quality Score and how does it matters? Google possess rating on ads comprising the excellence and importance of both the keywords and ads. It is about how outstanding the ad is at fulfilling the customers’ needs which provides both significance and value. SEO specialists are quite familiar with these terms and the same principles apply to PPC ads. Read More …

Simplified Content Marketing Plan in 5 Easy Steps

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Content Marketing Strategy - Proideators Digital Marketing Course Training Institute

When marketing a business, one should understand that a decisive content marketing plan will facilitate to drive the preferred leads and monitor them constantly. It is said that, marketers have to be prepared with a quick plan to execute the story that fascinate the audiences within a minute.  The key to be success in content marketing is to be responsive with the planning and be dedicated on implementing the precise marketing messages.  In this approach marketers will surely hit the nail and tempt the consumers to like the brand. Let’s check the 5 Easy steps Read More …

PPC Tips for Success on a Limited Budget

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ppc advertising adwords lifetime budget management - Proideators Digital Marketing Course Training Institute

Wondering how to lead the success of Pay Per Click Campaigns irrespective of the scope of budget? Then stop scratching the head and implement strategies more creatively that facilitate to achieve company goals within a limited budget.  The budget for a PPC campaign plays a crucial role in its performance but it still doesn’t assure successful results without an effective planning.  Generally people believe that higher the budget for your PPC campaign, the superior is an outcome.  Thus understand how to manage a PPC strategy in a way that multiplies the advantages of a budget, Read More …

Social Media Marketing Trends To Check It Out In 2018

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Social Media Trends in 2018 - Proideators Digital Marketing Course Training Institute

Social Media fraternity experienced a lot of trending happening in the year 2017. The year 2018 is just around the corner and the social media fraternity is waiting for the new trends that can influence their social media strategy. Being one of the most powerful domains in digital, it is significant to keep informed with upcoming trends that will sway the social media strategy in the year 2018. Let’s have a glance at what social media marketing professionals have anticipated for the New Year 2018: Brands will focus on paid social media rather than organic: Read More …

How To Portray Yourself in Digital To Get More Job Offers?

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Jobs in digital marketing - Proideators Digital Marketing Course Training Institute

Wondering how to be proficient in Digital marketing to grab more opportunities? Thinking from where to start the career and how to associate with the renowned companies to win the race? To win the game in the battle filed it is important to work on your personal development along with the key skills. Personal development is one of the crucial factor that always considered first when students are planning to accomplish something big in their career growth.  In digital marketing field, personal branding is one of the key elements to identify your proficiency at the Read More …

Google Officially Increases Dimension Of Snippets in Search Results

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New Google Title Description tag length - Proideators Digital Marketing Course Training Institute

Google is one of the largest search engine networks that provide reliable and precise information about the queries searched by the audiences.  It is a kind of data that is been displayed in search engine result pages. Google always come up with something new and innovative updates which serves the best to the users. Recently Google has stated that amendment is meant to deliver more expressive snippets revealed in search results. A snippet is the description of the page displayed below the URL in an organic search result to communicate to the search query. According Read More …

How to Rank Top By Optimizing Image Search

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Optimization of Image Process - Proideators Digital Marketing Course Training Institute

Search engine optimization is more than optimizing a written content. The increasing popularity of visual content online has given new prospects for marketers to nurture a website’s search traffic by optimizing images and videos. Optimizing images is an additional supplement for a websites to be found through image search. Outstanding logo or some stunning graphics can fascinate users towards your website just like crispy content. This is one of the crucial elements of SEO that need to be considered while making a strategy for an organic search. Here will guide you through each aspect you Read More …