Category: Search Engine Optimization

How To Become A Digital Marketing Specialist

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How To Become A Digital Marketing Specialist - Proideators Digital Marketing Course Training Institute

A Digital Marketing Specialist is an expert of marketing and promotion on the web. The person will provide complete details about digital platform to reach the prospective audiences through – Search Engine Social Media Emails Google Adwords etc. With all these mediums Digital marketing experts will work on a campaign to make it viral that not only talks about specific brands but also influences them to take the actions and get converted.  This also enhances the revenues for the brands. Let’s dive into day to day activities that a digital marketing professional need to deal Read More …

How To Manage Search Engine Optimization Goof-Ups?

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SEO Search Engine Optimization Lates Updates - Proideators Digital Marketing Course Training Institute

The search engine platforms have made the whole process of increasing the visibility of brand bit easier by enabling brands to communicate with the consumers and spread awareness about their product and services. It flourishes the program to create a better online presence and handle actual interaction with prospects and consumers. However nothing comes so easy and same in the case of search engine optimization as well. SEO is more challenging than any other digital channels. In this digital world it is important to avoid SEO goof-ups to be on the top of search networks. Read More …

Why Content is Significant For SEO?

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Why Content is Significant For SEO - Proideators Digital Marketing Course Training Institute

Content and SEO works hand-in-hand! Best style of content form a bond that can propel any website to reach the top of search engine network. And at the same time if content is plagiarized and does not provide any information, relevancy as per users perspective then it cause Google penalties. What Content means? Content comes in number of variations such as audio, text, video, e-books etc. and it informs, entertains, educates or communicate the people more precisely who reads it. What is SEO value for content? Google is one of the leading search network which Read More …

Google Announces Two Major Changes to Image Search

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google image search - Proideators Digital Marketing Course Training Institute

Google formally declared two key changes to how image search works. The statement was made on Twitter by Danny Sullivan’s on 15th Feb 2018.  They have come up with the changes on Google images to assist users and valuable websites. The view image button will be removed from the image search and visit button will remains as it is. This will helps peoples to view images in the context of the webpages on which they are on. The first change is to remove Google’s “view image” button. The second change is to remove the “search Read More …

Google Officially Increases Dimension Of Snippets in Search Results

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New Google Title Description tag length - Proideators Digital Marketing Course Training Institute

Google is one of the largest search engine networks that provide reliable and precise information about the queries searched by the audiences.  It is a kind of data that is been displayed in search engine result pages. Google always come up with something new and innovative updates which serves the best to the users. Recently Google has stated that amendment is meant to deliver more expressive snippets revealed in search results. A snippet is the description of the page displayed below the URL in an organic search result to communicate to the search query. According Read More …

How to Rank Top By Optimizing Image Search

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Optimization of Image Process - Proideators Digital Marketing Course Training Institute

Search engine optimization is more than optimizing a written content. The increasing popularity of visual content online has given new prospects for marketers to nurture a website’s search traffic by optimizing images and videos. Optimizing images is an additional supplement for a websites to be found through image search. Outstanding logo or some stunning graphics can fascinate users towards your website just like crispy content. This is one of the crucial elements of SEO that need to be considered while making a strategy for an organic search. Here will guide you through each aspect you Read More …

How Keywords Plays Significant Role In Amplifying Website’s Traffic

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Increase Website Traffic - Proideators Digital Marketing Course Training Institute

Today in the world of digitalization, keywords plays a significant role in online marketing.  They are very crucial for every industry website as they help to reach prospective audiences and cultivate traffic to the business. What are Keywords? Keywords are the most prominent and key aspects of digital marketing. They act like driver for digital advertisers that connects the way to their audience or customers. In other words anything people type or search to get their requirement fulfill by search network acts as a keyword phrase, no matter what they are searching for. Importance of Read More …

The Top 5 Tools To Improve Mobile-First SEO Strategy

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Mobile SEO Optimization Tips - Proideators Digital Marketing Course Training Institute

Search specialist depends on tools to understand and monitor the activities that are more challenging. These tools help them to analyze the performance, observe the actions and come up with future strategies to tackle out the issues in different devices. With the growing popularity of smart phones, the list of tools develop even longer.  Marketing Specialist wonder which channels should be utilized to make strategy work for their business in smart phone keeping SEO in mind. Whereas everyone is waiting for the launch of Google’s mobile first index, search advertisers are targeting to capitalize on Read More …

Learn How Digital Marketing Can Boost Your Career in 5 Easy Steps

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apple-iphone-books-desk - Proideators Digital Marketing Course Training Institute

Burgeoning popularity of Digital Marketing is fascinating millions of the people all over the world. Especially in India the term “Digital Marketing” is like icing on a cake that not only booms the graph on the internet but also rank first on print and TV media – Thanks to Digital India. Due to immense popularity, it is obvious to have curiosity about- What is digital marketing; how does it works, how digital marketing can boost your career, etc. These are the questions that frequently asked and thus we thought to come up with a blog Read More …

Tips to Avoid 6 Disadvantageous SEO Practices In Digital Marketing

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Great SEO is no longer just SEO

Before getting into the key element of this blog, it’s better to know more about SEO! Search Engine Optimization (SEO) is the method of influencing the visibility of website or a web page in a search engine’s organic results.  It helps search engine finds and ranks your site higher than the millions of other sites in response to a search query. There are numerous advantages of search engine such as augmented traffic, cost effective as compared to PPC, better return on investment, boost brand awareness, and enhance site visibility. Therefore it is important to understand Read More …

SEO or SEM – Which Techniques offers You the Best Value

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seo-vs-sem

Businesses of all sizes knew the prominence of digital marketing, mainly through search engines. Nowadays, Prospective buyers are more likely to end up the website of their preferences through search engines rather than visiting it directly. There are number of techniques to drive traffic but the two essentials methods are search engine optimization (SEO) and search engine marketing (SEM). But still the question arises which technique can helps you to fascinate the prospective consumers. Each has its respective advantages, profits and strategy. In order to explore more first let’s have a look on how SEO Read More …