Marketing professionals have used psychology to influence customer behavior for years, often having great success. Having the insight into a few psychological principles is always helpful while creating websites, marketing your products, creating posts on social media and many such things. Using psychology helps improve consumer experience and help in leads into conversion. Understanding the human mind will help understand the consumers and in turn developing your campaign to market. However, the difficult part is to converting complex psychological concepts into actual actions that would convert into decisions. Color- Color psychology has always been the Read More …