Digital Marketing is a booming sector that has immense opportunity for all sorts of businesses. This sector has opened a door for all age group people irrespective of their age, qualification and experiences. Taking this into consideration I had to grab this opportunity to learn new skills in the field of advertising. This knowledge will not only help me to work as a freelancer but also give me a chance to work in a reputed agency. Akshay Kanwar is a student of ProiDeators pursuing Advance digital marketing course in Digital Marketing. He is here with Read More …
Tag: seo sem
What is the Scope of SEM in Digital Marketing?
65% of website traffic occurs from paid campaigns that offer measurable results and quick response. SEM stands for search engine marketing which involves diverse types of paid campaigns that deliver the best result to the businesses. Advertisers make use of different techniques to enhance brand visibility and conversions for the company. The scope of SEM in digital marketing is vast and comprises both organic and paid tactics. Combination of search engine optimization and pay per clicks drive maximum traffic towards the website. The main objective is to augment brand awareness, boost website traffic that leads Read More …