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Google Ads Certification Courses
Google Adwords certification program is must to do for all those who want to get started with digital advertising. This programs focuses on covering every component related to Google Adwords campaign management. It's an advanced program that starts with basics and gradually advances to best techniques and tricks used by Adwords professionals to manage the ad campaigns.
Attendees will cover search, display, video, mobile and shopping ads.
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Google Ads Course Components
Know the importance of using Adwords as a paid marketing tool. MCC- My client center creation, Understanding hierarchy, RTB- Real Time Bidding.
Account creation, Billing methods and understanding the Adwords Hierarchy
Create your first Adwords search campaign step by step through google adwords. Understanding Landing pages, landing page essentials, A-B testing, Split testing
Know the different bid types and how to use them effectively through bidding managment
Understanding key parameters to improve optimisation, understanding impression shares, ad rank calculation. Optimisation for devices, location, time zones etc
Learn art of creating ads that get people impressed and result in clicks
Dynamic url tracking, understanding url structure and parameters.
How to set up conversion tracking code, tracking assisted conversions and impressions, first click , last click analysis
Create effective ads and improve their quality score by right match types and using extensions
Stay on top of mind of people visiting your business with remarketing
Learn how to create effective mobile ads and get more app installs
Create product listing and dynamic remarketing ads for your ecommerce site
Understanding Video ad formats, bidding , true view video ads, remarketing etc
Understanding search impression metrics, display impression metrics, Ad rank calculations, Cost of clicks.
Understanding Landing pages, landing page essentials, A-B testing, Split testing
Get insights on traffic behaviors and acquisition channels of your website
Advantages Of Google Ads Courses From ProiDeators
Assistance in Google Ads certification.
You think of a domain name and buy the same, we offer you a server space on which you can run your ads campaign live.
Every digital marketing batch gets to create a real time live campaign on Google Ads. This ensures the learning and implementation are perfect.
Learn it from Google Partners.
Access to live ads data so as to understand key metrics like SIS, Segement Data, Automation rules, Conversion data
Google Ads Certification in Digital Marketing Training with the Best Online Course Classes in Navi Mumbai, Thane and Mumbai - India
Google Ads is an online advertising platform crafted by Google that facilitates businesses to run ads on Google search engine result pages and its partner sites. It was launched in early 2000, and it allows advertisers to bid on keywords related to their business product or services, certifying their ads showcase when users browse for key terms. Google Ads is also known as search engine marketing, and it works on a pay per click (PPC) model, where advertisers pay only when users click on their ads.
This platform provides a dynamic method for companies to reach potential audiences, improve website traffic, and drive conversion for the business, making it an ideal choice in digital marketing strategies. The Google Ads certification course is nuts and bolts for all those who want to pursue digital marketing. This syllabus at ProiDeators covers the entire element related to Google Ads campaign management. It is an advanced syllabus that begins with the basics and slowly moves towards the cutting-edge techniques that can be used by PPC specialists to achieve the ad campaigns. It is a cost-effective way of generating highly relevant leads for your business.
The best thing about search engine marketing (SEM) is that it delivers appropriate targeting, which assists you to target users based on their comforts, place, demographics, and time. Google Ads Certification is an expert qualification that Google provides to individuals who have an in-depth understanding of advanced components of Ads. It's proof that Google identifies them as proficient in online marketing. This course will help you learn the most important aspects of setting budgets that will enhance your skills in writing ad copy and managing prosperous ad campaigns. The attendees will cover search, display, video, mobile, and shopping ads.
Get the Specialization of Google Ads Course at PROIDEATORS
PROIDEATORS Digital marketing consultants help, suggest, and guide you through entire marketing prospects with their advantages and disadvantages. The team uses its domain expertise to help increase your business revenue to the edge. Our experts deliver customized plans that suit your business needs and requirements and enable you to reap the complete privileges of digital marketing. We help to enhance your business with suitable marketing plans, create brand awareness, build a loyal customer base, help you to lower your input cost, build a proper campaign that leaves a lasting impression, generate sales leads, and better your returns on investment. We offer numerous services that help you achieve the set goals of your business. A digital marketing consultant monitors like a mentor and demonstrates the steps to follow in digital marketing leading to prolonged business prosperity.
To learn the technique behind paid ad campaigns, you need to understand the concept of a digital marketing course at ProiDeators that covers a wide spectrum of marketing aspects in Navi Mumbai. We have our branch located in Thane and Navi Mumbai city, where people can access the offline training and learn the techniques behind it. Our institute provides an online training program for those who are searching for the best digital marketing course with flexibility. We provide complete masters courses in digital marketing, diploma programs, post-graduation certification, executive courses, and short-term courses in digital marketing. Our digital marketing certification program is acknowledged as one of the top 5 in metro cities like Mumbai, Navi Mumbai, and Thane that opens enormous opportunities to the students across the globe. Our institute offers the highest standard of education in internet marketing that covers a wide range of topics such as search engine optimization (SEO), social media marketing (SMM), content marketing, Google Analytics, etc. to excel in the field of marketing.
Here are the Google Ads components that are covered in digital marketing course:
Introduction of Google Ads: At ProiDeators, our mentor starts with Google Ads with the introduction and gives them a briefing about the platforms, their usage, and their structure.
Account Set-up: Once you understand the concept, they start with the account set to proceed with the further activity in Google Ads.
Keyword Research: Keyword research for the business is important because it will help you to drive traffic, increase awareness, and lead to sales for the company. Wrong keyword research will burn your pocket and will lead to a negative result for the business. Thus, it is important to understand the basic concept of keyword research and planning.
Campaign Types: There are different types of campaigns in Google Ads that help companies accomplish different ad set goals. As the business objective, one can plan for the campaign types and start with the paid ad campaigns.
Ad Creation: This plays a crucial role in designing an ad creative and fascinating ad copy because, at the end, advertisers need to run the ads through its creative. Therefore, creative needs to be planned in advance before launching the campaigns.
Bidding Strategies: There are diverse bidding options that involve CPC, CPM, CPA, CPV and CPL buying models in search engine marketing. These help beginners to understand the techniques that can be implemented while running the paid ad campaigns.
Targeting Options: Our Google Ads specialist works dedicatedly with each student, making them understand about details targeting. This includes demographics, geographic, and behavioral targeting to reach the right audience.
Ad Extensions: Our mentor equips students and working professionals to learn the additional features of Google ads, such as sitelink extensions, call-out extensions, call buttons, and so on. These features are provided by Google itself to enhance other elements of your ads with additional information that can make your ads look more credible and reach a targeted audience.
Analytics & Reporting: We use Google Analytics and Ads reports to measure the campaign performance and ROI.
Optimizing Techniques: We teach different strategies for improving ad performance, including A/B testing, adjusting bids and refining targeting.
Compliance and Best Practices: Apart from the other component, Google Ads comes with guideline policies, ad quality scores, and ethical advertising practices. We ensure that students must have knowledge about Google Guidelines and ethical advertising practices.
The above components collectively offer a comprehensive understanding of Google Ads in digital marketing.
ProiDeators provide 100% placement assistance
ProiDeators offer 100% placement assistance to the students and ensure that they are well prepared for a successful career in their chosen field. With a dedicated team of career experts, ProiDeators provides personalized guidance, including resume building, interview preparation, and networking opportunities. Our program connects students with leading organizations through placement drives and strong associations with other companies. Our commitment to student success makes ProiDeators a standout choice for aspiring professionals.
Affordable Fees Structure
ProiDeators feature an affordable fee structure designed to make top-quality education accessible to a wide range of students. We provide competitive pricing and flexible payment options to the students and ensure that financial limitations should not create hurdles for the aspiring learners from pursuing their goals. Our commitment to high-quality training and resources combined together allows students to acquire valuable skills and knowledge, which makes ProiDeators an appealing choice for those looking to advance their career.
Conclusions
The reasons why people go for paid marketing are prompt results, branding, and lead generation. We provide search engine marketing training and Google Ads certification courses in Mumbai, Navi Mumbai, and Thane. Our digital marketing experts don’t just speak but deliver! We stand for our words and set the precedent for others to follow. For us, service is the priority!
So what are you waiting for? Just call or visit our nearby center or write to us, and we will do the needful!
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Google Ads Training FAQs.
The Google adwords training program takes you through simulated tests and conditions so as to equip you with the right approach and practise for running a successful adwords campaign
The trainers at PROIDEATORS are Google certified professionals with an avg industry experience of over 8 years. The exposure that you get during this course is not only theoretical but also based on their learning throughout the career
You should have a passion for marketing wherein words like brand, customer retention and behaviour, analysis, sales cycle, ROI etc should not be alien to you. To get the right essence of Google Adwords course you should have a decent command over language, a vigilant eye to notice what competitors and the industry practices are, a thoughtful mind to be innovative and effective with Ad copies, Landing Pages
One sector which has been recruiting at a decent pace has been the digital media industry and with the riding wave every successful student at PROIDEATORS will have 100% opprotunity to get into jobs. Mumbai has already seen a growing demand of digital marketers and a host of our clients are from Mumbai. We have had media agencies and organisations from Mumbai and Pune eyeing our students. PROIDEATORS Placements
While being a part of the program at PROIDEATORS you would have to create a business website on which you get to spend money ( you pay rs 500 and get rs 2000 additional ) for hands-on learning.Real time access to live data helps you understand optimization metrics.
We have successfully trained over 1000 students with more than 500 Google Adwords certified students. The quality of our trainers reflect in the quality of our students
Our trainers are just ca phone call away to help you if you ever get stuck with your Google Adwords campaigns.
Top 5 Queries
CAN YOU ASSIST ME THAT I WOULD GET A JOB ?
Yes, we do provide job assistant. We line-up interviews for our trainees who are looking for job.
WHAT TYPE OF DEGREE/DIPLOMA WILL YOU PROVIDE ME ?
We provide industry recognized certification in digital marketing recognized all over India in any industry.
CAN I PAY IN INSTALMENTS ?
Of course, you can pay in two easy instalments
WHAT IF I MISS CLASSES ?
Missed Class, not a problem at all. Yes, we do provide 12hrs free back-up classes.
WHAT IS THE AVERAGE STARTING PAY PACKAGE ?
The average package for complete digital marketing profile is 3.20 lpa.