Mobile application stores are the biggest market in the digital world selling millions of applications from all platforms. App store optimization refers to the process of increasing visibility, downloading traffic and many more in all major platforms such as IOS, Android, Blackberry Os, and even Windows. Generally, the prior aim of app store optimization is to encompass activities focusing on increasing the conversion rates of app store impressions into downloads, also collectively referred to as Conversion Rates Optimization. The goals followed by app store optimization marketers or ASO marketers subsumes, Making the apps increase its Read More …