Using of Instagram as a mean for Influencer Marketing

December 13, 2019 admin

Why is Instagram Deemed as an Influential Market? The answer to this very question lies behind the simple human behaviour. With social media platforms being an integral part of our lives, it has become quite a habit for people to look up for opinions and social approvals. And this is exactly where the so-called social media influencers come into place. People seek advice for as simple as where to eat, what to wear, and how exactly they can plan their perfect vacation. Studies have further proven that 71% of people make their purchase online based Read More …

Google Paid Search Ads vs. Display Ads – which one delivers better results?

October 30, 2019 admin

Whenever you are opting for an advertisement, choosing the best marketing campaign is always tough. Just a single use of the wrong channel, one might end up with utter failure. Choosing between Google Paid Search Ads and Display Ads is very important as both of them plays a different role in marketing. Here you will get a detailed view of the use cases of the both so that you can decide by yourself. Google Paid Search Advertising Google Paid Search Advertising or Search Advertising or more commonly pay-per-click (PPC) Advertising is one of the easiest Read More …

Diverse Ways to Use Social Proof to Enhance Your Brand’s Credibility

October 25, 2019 admin

Whenever you are starting out to launch a new product, there are many factors to consider that could potentially influence your customer’s decision making. Now, one of the better ways t achieve such is through social proof. What Exactly is Social Proof? We all have heard about the herd mentality at a certain point in our lives. The same mindset is applied when it comes to social proof. Social Proof contains several methods through which a customer can be influenced by their peers acting in the same manner. Take, for instance, if two e-commerce websites Read More …

Advantages of PPC Marketing on Digital Media Industries

September 25, 2019 admin

In this fast moving world, the technologies are getting better and the scope is getting bigger. With the revolutionary change in the fields of Digital media industries, the marketing strategies should also not be left behind. In this digital world, PPC marketing is regarded as the best mode of marketing. As you know, PPC stands for Pay per Click. PPC marketing is now one of the most lucrative method of marketing. Suppose you are a business owner. So, as a businessman, your first and prime target would be to make your brand or your business Read More …

How to Get Promoted In Digital World: Strategies for Moving Up the Career Ladder!

September 18, 2019 admin

In this competitive world, none of them wants to stay behind or get even stuck in the same position for the longer period of time. Everyone has to prove themselves in their prospective job roles and need to deliver the best results to get the success in the respective field. But sometimes even after lots of efforts and hard work people get stuck into their work and this gives a negative impact on their appraisals. To get out of these things below are the key strategies to boost your career in the prospective domains: In Read More …

Digital Marketing as a career option

June 14, 2019 admin

With the advent of the internet and smartphones, things have changed drastically for marketers as well as consumers. Simple things like buying groceries have also seen the taste of technology and the internet. The entire idea of entertainment has witnessed a 360-degree change. Web series and YouTube videos are the new sources of entertainment. Marketers have also shifted from conventional marketing methods to digital means. The reach of digital marketing has led to this drastic change. You skim through Myntra to buy a backpack, the very next day you will see a feed on Facebook Read More …

Learn the future of digital marketing

June 5, 2019 admin

With the advent of smartphones and the internet, reaching the audiences has become much easier and interesting. You no longer are restricted to the traditional marketing channels; one can try and test from the varied marketing mediums. Every day is a new challenge and opportunity for marketers since digital marketing is evolving constantly. SME’s are also aware of the fruits that digital marketing can bear for them, and hence this can be seen as an employment opportunity. Fresh college graduates are also considering having the skill of digital marketing because statistics prove that four out Read More …

Learn How To Fascinate Visitors And Convince Them to Buy The Products Through Digital Mediums?

May 29, 2019 admin

Do you have a business but are unable to attract customers? Are your sales too low and have no idea what to do in order to increase them? Well, there are many ways one can do this. The best method one can rectify this situation easily and these methods will not cost you hefty. All one must do is find out smart yet easy digital marketing strategies to help you win lots of buyers within a short span of time. Let us explore different ways that can truly nurture SEO traffic constantly: Email Marketing: This Read More …

8 Essential Digital Marketing Tools for an Internet Marketer

May 25, 2019 admin

Counted as the most crucial aspects of marketing and brand recognition, digital marketing marks the trends for boosting all the business operations for organizations of any size and niche. Bring up to date with the trends and technology that digital marketers use to keep the presence of a brand on the top in the digital space is important. However, this is difficult to manage single-handedly. Knowing the advanced digital marketing tools is the best way an internet marketer can plan for an ace marketing and brand awareness of an organization. Below are mentioned the 8 Read More …

How digital marketing transforms real estate sector in India 2019

May 1, 2019 admin

People will craft an ultimate decision after seeing the property personally. But investors are likely to carry out a methodical research before presentation the properties. That said, it is ideal that you, as a realtor, have a sturdy online presence. Promoting for any product or service digitally has now become compulsory. With over 234 million internet users at present, the digital market has actually opened up a plethora of opportunities for brands today. Real estate is one such industry that has actually benefitted from the digital marketing wave. According to study, around 92% of probable buyers Read More …

Why every sector in India is being influenced by digital marketing strategies

May 1, 2019 admin

Today, the SMEs and companies are trying to keep pace with the latest technologies. Businesses are either changing their marketing strategies or mixing their existing strategies with digital ones. We will now understand the definition of digital marketing in simple words. In layman’s words, digital marketing is the method to generate leads online and attract the audience. There are many digital marketing strategies by which you can promote the brand and boost sales. Some of them are email marketing, social media marketing, Google ads and many more. A company can gain the following benefits via Read More …