Get to know how google panda can help you

After the first Google Panda algorithm update was rolled out back in February 2011, global search results were affected by nearly about 12%. The impact was so huge as well as unprecedented that it was for the first time; the future of search changed forever. Google Panda is still kicking in the streets with its war against the so-called black hat SEO practices. Till date, it has remained one of the most notorious algorithms of all time in the history of searches. So, if you are starting out in the content market, here is a Read More …

What is the impact of voice search on SEO strategy?

With the voice search being the new game in town, everyone is thinking about changing their SEO strategy. But what exactly is all the fuss about? According to some reports, by the end of 2020, almost 30% of all the website sessions will be conducted without a screen. And, surely that indicated the use of voice search over conventional typing. What Exactly is Voice Search? The minor tasks that you perform with your mobile phone’s virtual assistance, whether be it Siri or Google Assistant, with the voice command mode can be termed as voice search. Read More …

Google Paid Search Ads vs. Display Ads – which one delivers better results?

Whenever you are opting for an advertisement, choosing the best marketing campaign is always tough. Just a single use of the wrong channel, one might end up with utter failure. Choosing between Google Paid Search Ads and Display Ads is very important as both of them plays a different role in marketing. Here you will get a detailed view of the use cases of the both so that you can decide by yourself. Google Paid Search Advertising Google Paid Search Advertising or Search Advertising or more commonly pay-per-click (PPC) Advertising is one of the easiest Read More …

Google Launches New Search Console Reports – How does it Work

Google Search Console, offered by Google, is the new simplified version of optimizing the presence of website on the Google search engine. It is an interaction model that guides the users in solving issues that are pending and is beneficial for organisational purposes relative to efficient internal collaboration. These new search console reports are related to the structured data. This set of fresh reports includes an analysing Structured Data Report and two other enhancement reports i.e. Sitelinks Searchbox and logo enhancement reports. With facility to find unlinked mentions and guest posting, let’s discuss in brief the benefits Read More …

Google Announces a New look for Search Pages on Mobile Devices

Google is trying to make its searching experience better for the prospective audiences.  Thus Google has brought a new look for search pages on the mobile devices. This new feature surely makes the searching experience better. It makes the entire process more user-friendly and allows one to search with ease to get better and effective results. It helps to get a piece of enhanced information regarding what he or she is searching for. Here is how this new feature helps you search better: Identify the useful pages: When you are searching for any brand or Read More …

Advantages of PPC Marketing on Digital Media Industries

In this fast moving world, the technologies are getting better and the scope is getting bigger. With the revolutionary change in the fields of Digital media industries, the marketing strategies should also not be left behind. In this digital world, PPC marketing is regarded as the best mode of marketing. As you know, PPC stands for Pay per Click. PPC marketing is now one of the most lucrative method of marketing. Suppose you are a business owner. So, as a businessman, your first and prime target would be to make your brand or your business Read More …

Guidance For New Learners to Understand The Concept of Bing Webmaster Tools:

When it comes to search engines, how can someone forget about Bing? Bing webmaster tools are also known as Bing Webmaster Center that provides a free service for its users. Bing search engine enables a user troubleshooting crawling and also allows him to add their websites to the Bing index crawler. It also lets you create new sitemaps, submitting URLs, ping tools and website indexing and many more. Bing webmaster tools have many features to offer. The webmasters can use all these features after verifying the ownership of their website by using different procedures like Read More …

How to run Bing ads like Experts with these Tricks?

How to run Bing ads like Experts with these Tricks ProiDeators

Marketing your business means you definitely need to create a prominent online presence. And it goes without saying that it is surely wise to market your business where there is a maximum possibility for your potential customers to be present. When paid ads are being talked about, the platform where the possibility of the presence of potential customers is the highest, are –facebook, LinkedIn or a Bing ad. Ignoring bing for the sake of marketing your business might be a wrong decision, and you might end up losing quite a big amount of money. Follow Read More …