Google Paid Search Ads vs. Display Ads – which one delivers better results?

Whenever you are opting for an advertisement, choosing the best marketing campaign is always tough. Just a single use of the wrong channel, one might end up with utter failure. Choosing between Google Paid Search Ads and Display Ads is very important as both of them plays a different role in marketing. Here you will get a detailed view of the use cases of the both so that you can decide by yourself. Google Paid Search Advertising Google Paid Search Advertising or Search Advertising or more commonly pay-per-click (PPC) Advertising is one of the easiest Read More …

Top 7 Benefits of Google Adwords for Business Development

Benefits of Google Adwords for Business Development - Proideators Digital Marketing Course Training Institute

Google adwords is the marketing channel of Google, where ads are displayed to users when they search for something.  It develops the visibility of the brand and come-up with quick results.  It’s a boon to the promoters which leads to increase the process of revenue in businesses. On the other hand Adwords has announced multiple features in its channels. This automatically increases the advantages and helps the businesses to nurture eventually.  Here we have come up with top 7 benefits of Google Adwords that will assist your business to nurture: Enhance Brand Awareness: Couple of Read More …

How To Start With Display Advertising

Display Advertising - Proideators Digital Marketing Course Training Institute

The popularity of Digital marketing is evolving day-by day and people are coming with new ways of advertising on different screen. One of the finest ways of designing and promoting the ads on diverse digital platform is display advertising. It comprises of diverse layouts and covers substances such as text, images, flash, video and audio. The key objective of display advertising is to promote universal advertisements and brand messages to the users. Let’s dive into major sorts of display advertising? There are 3 major sorts of display advertising: Site Placement advertising: This is the place Read More …