If Learner are new to the field of search Engine optimization and passionate to acquire these skills to make a prosperous digital marketing career, then opting for SEO course program is considered to the best by online marketing influencers and industry professionals.
In today’s time, when industry asks for well-trained digital marketing experts, SEO course program fulfill the break between what industry needs and what the new learners are seeking for? Thus considering all the factors from student’s point of view we have come up with top 50 SEO frequently asked question and answers that will help students to gain knowledge and facilitate them to enhance their career as SEO specialist.
Here are the top 50 SEO Frequently Asked Questions & Answers to enhance search results:
- What do you mean by SEO?
Search engine optimization is a process of getting your website on higher search engine results (SERPS) in an organic way without spending any money. In short, SEO is an unpaid means to get increase organic ranking of your website.
- Why did you choose SEO?
I choose SEO because it is more fascinating and therefore I have enrolled myself in a Digital Marketing Training Program with Proideators based in Mumbai to learn the ropes of SEO.
- What fascinates you about SEO?
Unlike other professions, SEO is not monotonous job; algorithm of Google changes frequently, so these things fascinates me to improve my work.
- What is on-page SEO?
On-page SEO is all about optimizing your website or makes it familiar to search engines. It includes Meta tags, site indexing, content and robot.txt.
- What is off-page SEO?
Off-page SEO is an ongoing process that we accumulate backlinks through article, press release, blog submission.
- Why is on-page SEO important?
On-Page is important because it gives you an opportunity to optimize your websites on search Networks and unless the site is not optimized then doing an off-page is a total waste of time.
- Why do we submit articles on others site?
In order to get more backlinks it is mandatory to submit precise and informative articles on other reliable sites.
- What is anchor text?
Anchor text is generally used for interlinking as well as link building. It’s the text that’s highlighted on a link.
- What is hyperlink?
Hyperlink connects all pages of your website with each other and with the help of hyperlink you may link external websites as well.
- What is interlinking?
Through Hyperlink or anchor text, one can interlink all their blogs with other internal pages within a website which is known as interlinking.
- What is link building?
We link our website URL from other websites so that people could visit our site. In SEO it helps in passing link juice (Value) which helps in off page SEO.
- What is page title?
Page titles communicates user in about 65-70 characters what the page is about.
- What is Meta description?
Meta description tag is used to write a short summary of a page. It is available in search snippets and should be ideally around 140 characters.
- What are heading tags?
Heading tags are used to differentiate the heading of paragraph from the rest of the content.
- What is Alt text tag?
It is a tag that used to optimize the images. It tells crawler about the image.
- What is webmaster tool?
It is tool offered by Google & Bing to check the website performance on search engine. Here you will find about search queries, indexing data, CTR, crawl errors and backlinks.
- What is sitemap submission?
A sitemap is list of url’s submitted to search engine for indexing.
- What is Robot.txt?
Robot.txt files are used to give search engines instruction about the pages of websites. For instance, if you don’t want certain page/ directory to be crawled then you disallow.
- What is schema optimization?
It is a structured data that are placed in your website so that search engine easily crawl and understand website. E.g. Price & Rating of products are available before even clicking on ecommerce result on SERP.
- What is local SEO?
Local SEO is improving listing of your website for local search queries in Google places or Bing places etc.
- What is Local Citation?
It implies submitting your site to top classified sites of your city with address, phone and company name.
- Why do we use social bookmarking sites?
Social Bookmarking sites help to get instant traffic on the website by its powerful social media factor.
- Do you know best book marketing sites?
- Relevance of local listing?
Local listing is important to make business visible in local areas.
- If you mistakenly posted article in an adult site? How will you remove the link from that site?
I will make a request to that site to remove the link we mistakenly submitted it or else we may use Google Disavow tool.
- What is blackhat SEO?
Generating backlinks through paid links, keyword spamming, and hacking used in blackhat SEO.
- What is whitehat seo?
Ethical practice of doing SEO according to search engine rules is known as whitehat seo.
- Do you know that latest update of Google for SEO?
- What is anchor text code?
<a href=”http://www.Proideators.com”> Digital Marketing Course </a>
- What is keyword?
It is a word or a phrase that we use for query or to find out something.
- What is canonicalization? How to resolve canonized issue?
A canonical tag is a mode of informing search engine that a particular URL signifies the original copy of the page. In simple words, the canonical tag indicates that the page on which this tag appears should be treated as a replica of the particular URL.
Using the canonical tag avoids complications caused by identical or “duplicate” content appearing on multiple URLs.
- How do we get right keywords?
Through keyword planner and keyword research tool
- What is 301 redirect used for?
301 redirect is used to redirect user from old page URL to new page URL.
- What is link outreach?
It is the process of finding potential link prospects, building relation and requesting link from them.
- Tell me 1-2 article submission sites?
- Ezine articles,
- Articles base,
- Go articles etc.
- Why do we submit Press Release?
Submitting a press release or news about your company to top PR sites help you get optimize your site.
- Major tool of SEO?
Open Site Explorer, Google Webmaster Tools, Google Analytics, Google Trend, Google Keyword Planner, QuickSprout Website Analyzer.
- Apart from Google Keyword tool which tools do you use for keyword research?
Apart from Google Keyword tool we use WordTracker Tool, Wordstream, SEO Book keyword tools etc.
- What do you mean by Cloaking?
It includes using misleading techniques that present user a different version of the Webpage than that presented to the search engines.
- What is the difference between SEO & SEM?
SEO reaps organic results whereas SEM is umbrella term which contains both SEO and paid search ads. (PPC)
- How can we increase page rank of a website?
We can increase page rank of a website by receiving more backlinks or inbound links from high page ranks sites.
- What are the tools to check backlinks of a website?
Alexa, backlink finder, and open site explorer are the websites or tools which help us know backlinks of website.
- What are outbound Links?
When we link other sites to our websites is known as outbound links.
- Have you heard about Googlebot?
Yes! To index a web page Google use Googlebot software. Crawling and indexing are done by Google bot.
- What are Spiders, Robots and Crawlers and what are their functions?
Crawlers, robots and spiders are softwares that crawls different links and content from across sites and adds to the search engine indexes.
- Which SEO blog do you read?
Hubspot, Moz, Quicksprouts, kissmetrics, searchengineland and searchenginejournal.
- What is Google Analytics?
It is tool offered by Google that help us to understand from where the visitors are coming on site, which page has maximum traffic and gradually make your website more engaging.
- What is the difference between HTML sitemaps and XML sitemaps?
HTML sitemaps are formed for the viewers and contains a basic structure for displaying all the pages of the website in a hierarchy. XML sitemaps are generated for the search engines and helps a search engine bot to easily cache, index and discover new pages.
- Types of keywords?
There are two types of keywords one is primary and other is secondary. Specification of keywords helps in keyword research. Use Keyword planner to find search terms related to your product or brand.